Apple’s health-related solutions open the door to a new era of connected and personalized digital health, but the cost of app development means individualized patient solutions were a pipe dream -- until now.

I spoke with Doctella co-founder and surgeon, Adil Haider MD, from Brigham and Women’s Hospital/Harvard Medical School to learn how he hopes to unlock this opportunity.

Making it personal

Apple continues to invest deeply in digital health.

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